SCHOOL PROFILE · FREE PREVIEW
SCHOOL PROFILE · FREE PREVIEW
The Willow School Inc
Gladstone, NJ · Independent schoolNAIS MEMBER
THE READ · FREE SUMMARY
The Willow School Inc sits in the watch range. The school holds 1.7 years of operating cushion, a healthy buffer. Revenue is 87% tuition-dependent (peer median 82%), concentrated but in line with most independent day schools. Staff compensation runs 65% of expenses, about par for the peer cohort. Three-year net-asset trend is negative (-3.6%/yr), indicating reserve drawdown. NACUBO Composite Financial Index: 1.6 / 10, watch.
The Willow School Inc reported $6.0M in revenue against $6.5M in expenses in fiscal year 2023, the most recent filing on record. Net assets stood at $11.1M — about 1.71x annual operating expense.
Operating margin landed at -6.9%, with 86.8% of revenue coming from tuition. Among same-size peers, that puts The Willow School Inc at the p27 on operating margin.
$6.0M
REVENUE FY2023
-6.9%
OP MARGIN
20
PEERS RESOLVED
IRS FORM 990 · DATA THROUGH FY2023
THE FULL REPORT
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Ten panels on The Willow School Inc: financial health, peer comparison, community demographics, paying & giving capacity, competitive position, enrollment demand, leadership compensation, governance — and the questions to ask. One subscription opens every school.
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WHERE THIS SCHOOL SITS · REVENUE SCALE VS PEERS
Among 20 similar peer schools, The Willow School Inc ranks 13th by latest 990 revenue.
Revenue scale
WHAT’S IN THE REPORT
- Financials — IRS Form 990, up to nine years on file.
- Enrollment & demand — IRS 990 tuition revenue + U.S. Census county births.
- Competition — NCES private (PSS) + public (CCD) school inventory.
- Demographics — U.S. Census Bureau, ACS 5-year estimates.
- Local economy — U.S. Bureau of Labor Statistics, QCEW and CES.
- Peer set — 1,620 independent schools with verified financials.
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